DRIFT & SHIFT was created with the idea that change happens not slowly, but incrementally. Drift is the little improvements you make for yourself and your community daily. The breadcrumbs that feeds change around you but go unnoticed. If you persist however the breakthrough will happen, it will be fast and it will leave a lasting impact, this is the Shift.

Shift is that aha moment you have in your car, in the shower, or as you go to sleep at night. It is the answer to the problem that has been unsolved for months, the spontaneous revolution, the birth of an idea or the birth of your first child.

Everything changes after the shift.